INSIGHTS

Suji and Jeeva Sanjeevan, the visionary founders of Light & Glo and BrandScent, have captured widespread media attention for their remarkable journey from medicine to fragrance entrepreneurship. Their story has been featured across leading publications, interviews, and podcasts, showcasing their unique blend of science, scent, and storytelling. Through these features, they've been recognised for redefining scent marketing and carving out a distinct voice in the world of brand experience and innovation.

ARTICLES AND FEATURES

From medicine to multisensory marketing — meet the doctors who bottled emotion, built BrandScent and turned it into a multi million dollar brand.

They walked away from six-figure salaries to pour candles in their kitchen — now it’s a booming business lighting up homes across the country.

A feature on Suji and Jeeva's candle-making venture, Light & Glo Designs, highlighting their unique approach to fragrance and their success in the Wyndham Business Awards.

In her blog post "What Does Your Brand Smell Like?", Sadhana Smiles delves into how Suji and Jeeva Sanjeevan, co-founders of BrandScent, revolutionise branding by crafting bespoke scents that evoke emotions and create lasting brand impressions, prompting a reevaluation of traditional branding concepts.

Light & Glo, co-founded by Suji and Jeeva Sanjeevan, was recognised as a finalist in the Telstra Best of Business Awards' Innovation category for their pioneering work in scent marketing and sensory branding through their agency, BrandScent.

Branscent, founded by former medical doctors Suji and Jeeva Sanjeevan, won the 2022 Wyndham Business Award for Small Service Business for pioneering scent-based sensory marketing.

TALKS AND INTERVIEWS

THOUGHT LEADERSHIP AND INSIGHTS

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